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Using free social media online tools to communicate scientific activities and distribute data

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Nowadays we all have access to online software tools including Twitter, Facebook, Youtube, Blogs, etc. that allow us to develop and engage a network of followers. These applications provide the opportunity for scientists to personally share information regarding research activities with the larger more general public. The rich array of tools available now allow for data sharing, distribution of conference presentations with or without narration, enhancing scientific articles post-publication and, ultimately, measuring the alternative metrics impact of sharing this information. The presenter will provide an overview of common social media tools available that he has found to be of value over the past few years of working with the myriad of available applications. He will discuss how to utilize your limited time to get the biggest return in terms of disseminating information about your scientific research, provide access to your data and presentations, as well as develop an overall “alternative metrics” view of your activities. Disclaimer: The views expressed in this presentation are those of the author(s) and do not necessarily represent the views or policies of the U.S. Environmental Protection Agency, nor does mention of trade names or products represent endorsement for use.

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Using free social media online tools to communicate scientific activities and distribute data

  1. 1. Using free social media online tools to communicate scientific activities, distribute data and enhance scientific articles post-publication Antony Williams National Center for Computational Toxicology Disclaimer: The views expressed in this presentation are those of the author(s) and do not necessarily represent the views or policies of the U.S. Environmental Protection Agency, nor does mention of trade names or products represent endorsement for use.
  2. 2. Office of Research and Development Limit notetaking if you wish www.slideshare.net/AntonyWilliams
  3. 3. Office of Research and Development Think about it… • ~1000s of hours of research behind a paper. How much work is the PUBLISHER going to do to make sure people find out about your article?? How do you find out about an article??? • Shouldn’t YOU and your CO-AUTHORS invest some time in getting it out to the network??? • A presentation given to a small room of people has a lifetime of “20-30 mins”. A presentation shared online for all to see lives a lot longer. An article shared in the network has a much wider audience.
  4. 4. Office of Research and Development 3 Scientists are Evaluated: “Statistics” •Research datasets •Scientific software •Publications – peer-reviewed and many others •Posters and presentations at conferences •Electronic theses and dissertations •Performances in film and audio •Other forms of research •CAVEAT: Make sure you are allowed to share
  5. 5. Office of Research and Development How do you share your works? •There are many tools to share – this talk gives examples •More examples in this paper: https://doi.org/10.12688/f1000research.12185.1
  6. 6. Office of Research and Development 5 The MOST BASIC Career Networking Tool http://www.linkedin.com/in/AntonyWilliams
  7. 7. Office of Research and Development 6 My primary project at present…
  8. 8. Office of Research and Development 7 Ability to Highlight Projects
  9. 9. Office of Research and Development 8 Manage Articles Here Too…
  10. 10. Office of Research and Development Your Postings Get Networked
  11. 11. Office of Research and Development Presentations
  12. 12. Office of Research and Development Sharing your works online – can get 1000s of views
  13. 13. Office of Research and Development Slideshare – Highly Accessed
  14. 14. Office of Research and Development 13 ResearchGate for Networking
  15. 15. Office of Research and Development Add MANY Flavors of Your Research
  16. 16. Office of Research and Development ResearchGate for Sharing a PROJECT
  17. 17. Office of Research and Development 16 ResearchGate for Networking
  18. 18. Office of Research and Development What about “Data Sharing”?
  19. 19. Office of Research and Development Supplementary Data Access
  20. 20. Office of Research and Development “Personal Data Sharing”?
  21. 21. Office of Research and Development Twitter for updates and pointers • 140 characters to connect and communicate • Use a “brand name” on Twitter • Greatest value for me – leading people into information I wish to share including my presentations and publications • Think amplification of your work….
  22. 22. Office of Research and Development Facebook • I personally use Facebook for “friends and family” – but since many of my friends are scientists… • I share my blog posts • I share links to my papers • I share my presentations directly from SlideShare
  23. 23. Office of Research and Development Does Social Media Work? >750 Downloads in three months
  24. 24. Office of Research and Development AltMetric Scores and “Donuts”
  25. 25. Office of Research and Development AltMetricIt Bookmarklet https://www.altmetric.com/products/free-tools/bookmarklet/
  26. 26. Office of Research and Development 25 Book Chapters on Amazon
  27. 27. Office of Research and Development 26 Credit for Reviewing Papers?
  28. 28. Office of Research and Development Research Paper Amplification • Kudos connects papers to social media platforms such as Twitter for amplification
  29. 29. Office of Research and Development Within Two Weeks http://www.chemconnector.com/2014/06/20/give-me-kudos-for-my-articles/ 12 shares 45 share referrals 1240 Kudos views 431 downloads
  30. 30. Office of Research and Development 29 Google Scholar Tracks Publications and Citations http://scholar.google.com/citations?user=O2L8nh4AAAAJ
  31. 31. Office of Research and Development 30 ORCID – “The Scientists SSN”
  32. 32. Office of Research and Development How many have ORCiDs?
  33. 33. Office of Research and Development 32 A lot to do…limited time to do it http://www.nature.com/news/kudos-promises-to-help-scientists-promote-their-papers-to-new-audiences-1.20346 …choose two or three social-media platforms, invest the time to get them set up, and then spend perhaps two hours a month keeping them current. If nothing else, he says, build a LinkedIn profile as an online CV, claim and update an ORCID ID, and log peer-review activities on Publons.com. …a research paper is itself the end product of an extraordinary investment of time and energy. It takes thousands of hours of research, data analysis, writing and peer review, he says. “Shouldn't you put at least 10 to 20 hours of work into making sure that you can get the message out to relevant people?”
  34. 34. Office of Research and Development Various Versions of This Talk www.slideshare.net/AntonyWilliams Email: williams.antony@epa.gov

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